BTS
What BTS’s Grammy Boycott Reveals About the Asian Pop Dilemma
This June, the Grammys officially announced the introduction of a "Best Asian Pop Performance" category, requiring entries to feature "substantial use of an Asian language." Officials described it as a long-overdue but necessary recognition of Asian pop's global influence. The move has sparked
BTS's "Normal" Just Returned to the Hot 100. Will It Still Be There in a Month?
On the Billboard chart dated August 1 (tracking data through July 28), BTS's "Normal"—the second official single from the album ARIRANG—returned to the Hot 100 at No. 33, a new career peak for the track. The song first entered the chart in early April
Drake follows BTS Jungkook, fans wonder what's next
Drake's Instagram follow of BTS's Jungkook intensifies speculation about a potential collaboration between the global artists.
BTS at the World Cup Final: What Will They Perform?
On July 19, MetLife Stadium will host the first-ever FIFA World Cup Final halftime show, with BTS taking the stage as co-headliners alongside Madonna and Shakira. It will be the first time all seven members have appeared together at a World Cup. Four years ago, Jungkook stood alone
K-Pop's First Grammy: Who Will Take Home the Inaugural Best Asian Pop Music Performance Award?
For the first time in Grammy history, K-pop has its own category. On June 16, the Recording Academy announced the addition of Best Asian Pop Music Performance to the 69th Grammy Awards — covering K-pop, J-pop, and C-pop, with one key requirement: eligible recordings must feature "
SS27 Men's Fashion Week EMV Outlook: Who Will Claim the No. 1 Spot?
The SS27 Men's Fashion Week has recently concluded in Milan and Paris. As the pinnacle event of the fashion calendar, the Earned Media Value (EMV) generated by attending celebrities has not only become a hot topic among fandoms, but also serves as a crucial benchmark for luxury brands
BTS Boss Arrested, Company Stock Collapsing? The Illusion of HYBE's Prosperity
Behind HYBE’s record revenues and BTS's 2026 comeback lies a sharp crisis.